Google’s mobile-friendly changes and the one ingredient you need to help keep high search rankings

On 21st April 2015 Google made a ‘mobile-friendly update’ to its search algorithms. In other words, it changed the rules and formulae used to work out the importance of web pages. The change means that the ranking or position of web pages or websites that are not mobile-friendly, will be adversely affected.  Or to look … Read more

How to make your website accessible in 5 clear steps

I have noticed a disturbing trend in recent months.  I have developed the habit of holding reading material further and further away from my eyes.  Threading a needle has become a time-consuming guessing game, and I now routinely resize text when reading online (using Control and the + key or ++ if I’m extra tired), … Read more

The VAT content rush is on

While the 2010 Christmas rush is well and truly behind us, if you run a website selling products or services that attract VAT; a new rush is on…the VAT content rush. The UK VAT rise from the current rate of 17.5% means that changes to prices is a major task that needs to be finished … Read more

Creating a wonderful website

Imagine a shop that’s open 24-hours a day, seven days a week, 365 days a year. You look forward to visiting that shop because: the staff always deliver great service, and you can find what you need easily without too much trouble. That’s precisely what your website could – or should be like. With a … Read more