Google’s mobile-friendly changes and the one ingredient you need to help keep high search rankings

On 21st April 2015 Google made a ‘mobile-friendly update’ to its search algorithms. In other words, it changed the rules and formulae used to work out the importance of web pages. The change means that the ranking or position of web pages or websites that are not mobile-friendly, will be adversely affected.  Or to look … Read moreGoogle’s mobile-friendly changes and the one ingredient you need to help keep high search rankings

How to make your website accessible in 5 clear steps

I have noticed a disturbing trend in recent months.  I have developed the habit of holding reading material further and further away from my eyes.  Threading a needle has become a time-consuming guessing game, and I now routinely resize text when reading online (using Control and the + key or ++ if I’m extra tired), … Read moreHow to make your website accessible in 5 clear steps

Using plain English to unravel your remote strategic paradigm shifts

I know. The title of this blog post doesn’t make any sense! Let me explain… I recently received an email. The same email was sent to a wider group of people and after we had all read the message, we began to talk about it. It soon became clear that although we had read the … Read moreUsing plain English to unravel your remote strategic paradigm shifts

Is your website fit for purpose?

I’ve been wrangling with my phone company recently about a brand new phone that has developed a major fault. The phone company insists on sending the phone for repeated repairs while I believe it should be replaced – preferably with a different model. The problem is the phone does not work at all, and is … Read moreIs your website fit for purpose?