Content design – and a new look

These days, the vast majority of my work entails content design, and the old website was looking a little tired, so it seemed the right time to embrace a new, minimalist look. And with the new look comes no fluff, no padding, and few, if any images.  This is, after all, all about content. I’ll … Read more

How to set up your website content strategy

All websites, whether large or small should have a content strategy. A website content strategy defines how you will maintain the content on your website, specifically: how and when you will create and publish that content, and the content areas and topics you should cover.  In other words, your content strategy is your content action … Read more

Get help with writing your website content

Getting professional web copywriting helpLast week on this blog I talked about 3 ways to end website content confusion.

The aim of the post was to show you how to make sure you and your customers are clear about your products or services and to ensure that customers know how they can benefit from what you are offering.

Some of you have told me that many business owners simply don’t have the time, aptitude or resources to devote to website content improvements.

That’s a fair point.

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Website content trends for 2011

Happy New Year to you all! My head has been buzzing over the last few days.  Not from the effects of all the New Year celebrations – but with ideas. Spurred on by my decision to set up a Twitter account late last week (you can follow me on: @DebbieLegall), I’ve been combing through websites … Read more