11 reasons to start your business blog right now

Reasons to start your business blog

Now is the perfect time to start your business blog. If you’re considering setting up a blog but you’re undecided, here are some reasons to help you decide. 1. Give your business greater visibility We are in the information age and it’s been said that information is the new form of wealth. Whether or not … Read more 11 reasons to start your business blog right now

8 ways your small business blog can help during the lockdown

Small business blog help during COVID-19

As someone who runs a small business, I’ve been paying particular attention to blogging during these challenging times.  And while my business has been affected by the coronavirus, soon after news of the pandemic broke, I started to think of the different ways that I could help my clients through my blog. Here are  8 … Read more 8 ways your small business blog can help during the lockdown

How to re-start your business blog – in 7 steps

re-start your business blog

Do you want to find new inspiration for your business blog and get back into the swing of regular content creation? Follow my 7 steps to help you re-start your business blog. 1. Take stock One very useful thing we always do on the digital projects I work on is to hold a ‘retrospective session’  … Read more How to re-start your business blog – in 7 steps

Make a new start – with radically fresh content

A number of new, wonderful and unexpected things have happened in my life recently – and these events have offered me powerful ways to tackle change and challenge myself into new ways of thinking. Inevitably, they’ve also got me thinking about digital content. Is your content evolving or stagnating? Whatever stage you’ve reached with your … Read more Make a new start – with radically fresh content

How to make sure your content isn’t full of holes

Does your content leave your readers all at sea?  Is it full of holes?  By this I mean, does the content you’ve written make any sense, or does it jump from one idea to the next, saying a  lot but not doing much for the reader? It’s easily done.  Keeping with the sea analogy (but I won’t … Read more How to make sure your content isn’t full of holes